NIKE SHOES

Size chart for Nike sneakers

An Ode to Nike: The Reigning Champion of Sportswear

Born from the alliance between Phil Knight and his former track coach, Bill Bowerman, at the University of Oregon, Nike is now the undisputed kingpin of the sportswear arena. Its origin story began as the US distributor for athletic footwear crafted by Japan's Onitsuka Company, now known as ASICS. As their partnership with Onitsuka soured, Nike branched out independently, capturing the hearts of enthusiasts across basketball, athletics, tennis, and football, eventually branching out to conquer soccer, skateboarding, and even golf.

The 1980s saw Nike ascend to new heights, transforming into a lifestyle brand as much as it was a sports behemoth. This success can be attributed to a cocktail of elements: iconic sneaker models, such as Michael Jordan's signature shoes, strategic intersections with pop culture, and innovative advertising campaigns.

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Nike's Founding and Key Entities

Nike was brought to life on January 25, 1964, in Eugene, Oregon, United States. The global sportswear leader, Nike, is a multinational American entity that specializes in the design, production, and sale of sneakers, sportswear, and accessories. In 2021 alone, Nike reported profits amounting to $21 billion.

Nike's creation story involves Philip Hampson Knight, an American entrepreneur who launched the company in his parent's garage at the tender age of 26. The company initially operated under the moniker Blue Ribbon Sports.

As for the ownership, despite being publicly traded, the lion's share of the swoosh logo brand remains with the original co-founder Phil Knight and his son, Travis Knight, who collectively own 97% of outstanding shares and the holding companies.

Where to Source Your Nike Footwear?

Nike unveils many of its exclusive and limited-edition footwear through its SNKRS app and on Nike.com. With more than 1000 dedicated Nike retail outlets worldwide, and thousands of franchises, it isn't challenging to find Nike footwear. From large-scale retailers such as Foot Locker to niche sneaker and streetwear boutiques, Nike's presence is ubiquitous.

In the realm of online and physical retail, limited and special edition Nike sneakers can be found at select stores such as KITH, Solebox, Sneakersnstuff, Livestock, and END. Clothing. Resale platforms like StockX, GOAT, Stadium Goods, Flight Club, and Grailed are excellent sources for aftermarket Nike shoes.

Unraveling the Myth of Nike Sales and Classic Models

Despite common misconceptions, even the legendary Nike Air Jordan 1 found its way to sales racks when Nike inadvertently overproduced. While Nike's most sought-after limited models and collaborations tend to sell out quickly, models with less demand or produced in excess quantities eventually end up on clearance to make room for fresh releases.

Nike.com regularly features a substantial collection of sneakers on sale, proving that even a shoe that ends up on sale may later become a much-coveted item.

The Quest for New Nikes

Nike keeps its customers informed of upcoming releases through its website and the Nike SNKRS app. Retailers such as Sneakersnstuff, Caliroots, and END. Clothing also maintain release calendars featuring significant future drops.

If you're in pursuit of an app to track forthcoming releases beyond Nike's official platforms, Eastbay, Unlaced, and resale app GOAT come highly recommended. For news about fresh Nike drops, Highsnobiety and Nike.com should be your go-to sources.

The Worth of the Nike Logo

Today, the Nike logo is valued at billions of dollars and stands among the most recognizable brand logos globally. The iconic Nike swoosh, designed by graphic design student Caroline Davidson in 1971, came with a humble price tag of just $35.

Nike's Production Landscape

Nike, like many other prominent brands, has shifted most of its production overseas. A large number of Nike sneakers are now crafted in China, with over 72 factories reportedly contributing to 15% of all Nike factories. These factories produce around 30 styles of shoes. However, the brand maintains some US-based production, which accounts for about 6% of all its factories globally.

The Fit of Nike Dunks

Nike Dunks generally run true to size. According to feedback gathered from Reddit forums and sneaker blogs, Nike Dunks usually fit perfectly. However, due to individual differences in feet width and length, they can sometimes feel a tad narrow. In such cases, it may be necessary to adjust your shoe size by half a notch up or down.

Nike and Converse: A Winning Partnership

Nike indeed owns Converse. The former acquired the latter in 2003, thereby solidifying its position in the sportswear industry even further.

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